①Nowadays, there are lots of advertisements on television or on the streets. Some people think that advertising boosts the sales of goods and it encourages people to buy things unnecessarily. This arguments may be true. In my country, many advertising companies produce advertisements with famous and popular actors or singers. People, especially youngsters, buy goods that their favorite singer advertise, although they do not really need the products
②Also, on the television screen, a product may look gorgeous and good quality. As a result of it, people often buy goods without consideration. Consumers may not actually need it but they buy goods impulsively soon after they watch the advertising campaign, the other people may be affected by the trend, even if the product is not of the real needs of the society.
③On the other hand, there are various aspects against these arguments. Moreover, it is people’s choice to make a decision to buy goods. Advertisements may be not a cause of customers’ buying habits. Individual have their spending habits. If they have got enough disposable income, then the right to make a decision is given to them. No on actually can judge whether the goods sold are the real needs of the society or not. In addition, as there should be a limited amount of disposable income consumers are able to spend, people try to allocate their budgets. They cannot be simply swayed by those ads.
④Simply put, as customers have their own strong opinions and standard of good quality goods. It is better to leave them to make their own decision in buying goods. It is fairly difficult to say everyone is swayed by advertising and buy goods impulsively. However, in sensitive area of business such as toy industries, it may be necessary to band advertising to those children as children have not got enough ability to control themselves or to know what they need.
